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Lionel Roux - Bidvest Burchmore's Sandton

Bidvest Burchmore's Sandton has a strong reputation for hosting great auctions with great pricing and top-quality service in a straight-forward and honest environment.

The Johannesburg team’s efforts are headed by auction manager Lionel Roux who is a hardworking and passionate auctioneer with years of experience in the industry and at the head of the company’s auctioneering efforts.

Originally trained as a diesel technician, Lionel was enticed into the world of auctioneering by his love for cars and made the bold decision to transition into the world of car sales. His journey took a significant turn when his manager recognised his potential and suggested training as an auctioneer. Since then, Roux has never looked back, becoming an integral part of Bidvest Burchmores' operations.

His dedication to providing customers with exceptional service is evident in his commitment to upholding the company's values of wholesaling to the public. And each auction still gives him the thrill that ultimately drives him. The excitement of seeing people bid enthusiastically and the satisfaction of closing a sale with the strike of the gavel are what fuel his passion for the industry.

Roux acknowledges the mentors who played a crucial role in shaping his career, particularly highlighting the influence of individuals like Darryl Jacobson. His and others guidance and support have been instrumental in his development as an auctioneer.

Despite the challenges posed by the ever-changing motor industry, Lionel remains motivated to change with the times and has helped adapt Bidvest Burchmores to dynamic innovations such as online auctions in response to the COVID-19 pandemic.

With three branches across South Africa, Bidvest Burchmore's continues to prioritise customer satisfaction. The company’s dedication to delivering quality service to the public underscores his commitment to excellence in the auction industry.


Contact:
Bidvest Burchmore's Sandton

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